HYUNDAI CITY OUTLETS DONGDAEMUN（韓国）
Project Type: City Outlet-Life Style Mall
Location: Seoul, Korea
Completion: March 11th 2016
Designer: Joungbae Lee
Completion: March 11th 2016
Designer: Joungbae Lee
Scope of Services: Environment and Concept design of the 11 floors composing the outlet
Awards: International Property Awards 2017-2018
"A wonderful warehouse" is a concept of the Hyundai City.
Hyundai City Outlets Dongdaemun is based on the model of a warehouse. Low-cost, without excess but balanced and stylish at the same time. Using the latest technology and operating with smart devices, Hyundai City Outlets is made to be an hybrid place between technology and simplicity. Hyundai City Outlets Dongdaemun is also hybrid in its composition: lifestyle complex from the B2F to 2F, starting from the 3F to the 8F it becomes a fashion outlet. The last floor is the restaurant floor.
